Service Description

Communicating intelligence is more important than ever. Learn the method that ensures your intelligence reporting will influence decision makers. Intelligence communication is more than good writing. Practitioners need to know how to tailor their products to have the most impact. This short class gives particpants the skills to produce effective reporting in written, verbal, and visual form, to ensure their key messages are relevant and understood, and how to conduct peer-review. It provides a step-by-step method to ensure products are clear, relevant, and brief without multiple re-writes and constant manager intervetion. Content covered: - Audience analysis - The B-F-A method - Tying products more closely to decision-making and decision-makers - How to conduct peer review and quality control - While all three forms of communication are covered, there is special emphasis on visual communication. Structure: 3.5hr session. Includes a take home guide for all participants. A take home activity to provide an opportunity for personalised feedback. Who's this for? Analysts who want to improve their intelligence communication, and managers who want to provide more effective quality control. No other course is this future focused - ensuring practitioners are prepared to write, brief, and visualise their intelligence, and to know when to do which for the best impact with decision makers at any level. Once you know the right method intelligence becomes more influential. Feedback from previous iterations: "Gave better clarity around adding value to information as opposed to just passing it on." "Understanding the theory behind and the development of the BLUF briefing model made it so much easier to come to understanding the how and the why." "Good level of practical vs theory." Ensure that the time and effort put into the intelligence function has an effect on organisational outcomes.